Saving the world isn’t for wimps, and caring about climate doesn’t make you a hippie. Global climate disruption is big time – the great issue of our time – and it won’t be solved by “smug.” Far from the big government bogeyman of conservative nightmares, or compostable chip bags of eco-friendly fantasies, Climate Hawk is about one practical principle: personal responsibility to steward God’s earth.
Climate hawks are not about “-ists” or “-isms,” and we’re not about small-potatoes, feel-good purchases that marketers tell us are “eco-friendly”: we’re about practical solutions to CO2 that conserve resources, spur innovations, and improve quality of life for as many people as possible. I didn’t invent the term (that was Dave Roberts) but I think it stands for more Americans’ values than anyone yet realizes.
I’m both a Southern Baptist preacher’s kid from Oklahoma and a climate hawk. I did my undergrad work at Harvard (c/o 2007), and have worked advising Fortune 500 companies on sales and marketing issues since then for a Washington, DC-based consultancy. Previously I blogged at WAG (before realizing it was a pejorative term in the UK for “soccer groupie”), which was quoted in the New York Times, ClimateProgress, and Scienceblogs.
Let me know what you think of Climate Hawk – like any good market researcher, I always welcome feedback!